Privacy Policy
Effective Date: April 3, 2023
Last Updated: July 29, 2026
Privacy Policy
MAYUS CAKES & BAKERY INC ("Mayu's Cakes & Bakery," "we," "our," or "us") values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, create an account, place an order, subscribe to our communications, or otherwise interact with us.
By using our website or services, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following categories of personal information:
Personal Information
- First and last name
- Email address
- Phone number
- Billing address
- Shipping address (when applicable)
Order Information
- Cake order details
- Custom design requests
- Uploaded inspiration photos or images
- Personalized messages
- Birthdays, anniversaries, or other event dates related to your order
Payment Information
Payments are securely processed by third-party payment providers such as Shopify Payments, Square, or other authorized payment processors.
We do not store your complete credit card or payment information on our servers.
Account Information
If you choose to create an account, we may store:
- Login credentials
- Order history
- Saved addresses
- Account preferences
Customers may also place orders as guests without creating an account.
Automatically Collected Information
When you visit our website, Shopify automatically collects certain technical information, including:
- IP address
- Browser type
- Device information
- Operating system
- Pages visited
- Time spent on our website
- Referring websites
- Cookies and similar technologies
2. How We Use Your Information
We use your information to:
- Process and fulfill orders
- Create custom cakes based on your requests
- Contact you regarding your order
- Send invoices and secure payment links
- Provide order confirmations
- Send order status updates
- Notify you when your order is ready for pickup or delivery
- Respond to customer service inquiries
- Verify and prevent fraudulent transactions
- Maintain customer accounts
- Improve our products and website
- Comply with legal obligations
Transactional SMS and Email Communications
When you place an order, request an invoice, create an account, or otherwise engage our services, we may send transactional communications by SMS or email that are necessary to fulfill your request. These communications may include:
- Order confirmations
- Invoice notifications
- Secure payment links
- Order modifications
- Pickup or delivery notifications
- Customer service responses
- Other service-related updates
These transactional communications are considered part of the services you request and may be sent even if you have not opted in to receive promotional marketing messages.
Marketing Communications
If you expressly opt in, we may also use your information to send:
- Promotional emails
- Promotional SMS messages
- New product announcements
- Seasonal promotions
- Exclusive offers
- Bakery news and special events
You may withdraw your marketing consent at any time as described below.
3. Marketing Communications
We respect your communication preferences.
Transactional Communications
Even if you choose not to receive marketing communications, we may still send SMS messages or emails that are necessary to provide our services, including order confirmations, invoices, payment reminders, order updates, pickup notifications, customer support responses, and other service-related communications.
These messages are not promotional in nature and are sent as part of fulfilling your order or responding to your requests.
Promotional Communications
Marketing emails and promotional SMS messages are sent only to customers who have expressly opted in to receive them.
You may unsubscribe from promotional communications at any time by:
- Clicking the "Unsubscribe" link included in our marketing emails.
- Replying STOP to any promotional SMS message.
After opting out, you will no longer receive promotional marketing communications. However, you may continue to receive transactional messages related to your orders, invoices, payments, pickups, deliveries, account activity, or customer service.
4. Cookies and Tracking Technologies
Our website uses Shopify's standard cookies and similar technologies to:
- Keep your shopping cart active
- Remember your preferences
- Enable customer login
- Improve website functionality
- Analyze website performance
- Enhance your shopping experience
Most web browsers allow you to manage or disable cookies. Please note that disabling cookies may affect certain website features.
5. Sharing Your Information
We respect your privacy.
We do not sell your personal information.
We only share your information with trusted service providers when necessary to operate our business, including:
- Shopify (website and ecommerce platform)
- Square (payment processing)
- Twilio (SMS and email communications)
- Bake Boost (order management)
These providers are permitted to use your information only to perform services on our behalf and are required to protect your information according to their own privacy and security obligations.
We may also disclose information if required by law or to protect our legal rights.
6. Data Retention
We retain your personal information only for as long as necessary to:
- Fulfill your orders
- Maintain customer records
- Comply with applicable laws
- Resolve disputes
- Enforce our agreements
- Meet accounting and tax obligations
When your information is no longer needed, it will be securely deleted or anonymized where appropriate.
7. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, disclosure, alteration, or destruction.
Although we strive to protect your information, no method of electronic transmission or storage can be guaranteed to be 100% secure.
8. Children's Privacy
Our website is not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13. If we become aware that such information has been collected, we will promptly delete it.
9. California Privacy Rights
If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).
Subject to applicable law, you may have the right to:
- Know what personal information we collect.
- Access the personal information we maintain about you.
- Request correction of inaccurate personal information.
- Request deletion of your personal information.
- Request information regarding how your information is used.
- Exercise your rights without discrimination.
Sale or Sharing of Personal Information
MAYUS CAKES & BAKERY INC does not sell your personal information.
If our practices ever change, we will update this Privacy Policy accordingly.
To exercise your California privacy rights, please contact us using the information below.
10. Your Choices
You may:
- Update your account information.
- Request access to your personal information.
- Request correction of inaccurate information.
- Request deletion of eligible information.
- Opt out of promotional marketing emails.
- Opt out of promotional SMS messages.
Please note that opting out of marketing communications does not prevent us from sending transactional messages that are necessary to process your orders, provide customer support, fulfill contractual obligations, or comply with legal requirements.
Certain information may be retained if required by law or necessary to complete transactions, resolve disputes, or enforce our agreements.
11. Third-Party Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing any personal information.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology.
When changes are made, the "Last Updated" date at the top of this page will be revised.
Your continued use of our website after any updates constitutes acceptance of the revised Privacy Policy.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
MAYUS CAKES & BAKERY INC
1315 Buchanan Rd Ste B
Pittsburg, CA 94565
Email: info@mayuscakesbakery.com
We will make reasonable efforts to respond to privacy-related requests in accordance with applicable law.
